2.8 billion people – that’s 37% of the world’s population – use social media. Instagram, Facebook, Twitter, LinkedIn, Snapchat… All are being used daily by Millennials, Baby Boomers, and of
Understandably, the idea of running an SEO audit is pretty nerve-wracking. Particularly if it’s something you’ve never done before. What if the whole site is broken? What if bounce rates
When it comes to creating a website for your business, the internet is saturated with options of CMS platforms and quick and easy website builders. We’re almost drowning in choice
As SEO evolves, we must remain cognisant of how search engines favour content. Today, the internet is saturated with content: the mediocre, the outstanding and the redundant. Algorithms have had
A micro influencer is typically distinguished by a following of around 1000 to 10,000 followers. At the other end of the scale, boasting anywhere between 50,000 to 1 million followers,
The accessibility of your site should be one of your top priorities. Not only will an accessible website enhance user experience for a wider audience, but by demonstrating better accessibility
Imagine a world where you can track exactly who visits your website daily. Wouldn’t it be useful to know what these potential customers look like and what they do whilst
How This Can Benefit Your Business Facebook is constantly evolving. With the many changes made in the last few years, as well as new trends across social media marketing in
Google has a long history of famous algorithm updates, search index changes and refreshes. Each year, Google changes its search algorithm around 500–600 times. While most of these changes are