Free Website Design

Adding an eCommerce Platform for Online Shopping and Sales.

If you want to grow your website and sell products, then it’s time to consider adding an online store with the ability to accept credit card payments. With eCommerce enabled on your website, it becomes easier for users to purchase products or services from their location without needing to go through the trouble of contacting you over email or phone first. This leads them directly into making a sale with no extra effort required!

Remember also your website, unlike your employees never goes to sleep. Your online store will be open 24/7 allowing transactions to take place any time of the day and night. An online store can be added during the initial build phase or any time after.

Blog facility to display & manage your content.

If you want to grow your website, then it’s time to consider adding a website builder blog facility. This is where the content on your site can be displayed and managed. Blogs are really good for generating traffic because they allow visitors to keep up-to-date with new information about your business and products.

Getting Started with Search Engine Optimisation.

SEO stands for Search Engine Optimisation and it’s the process of making your website rank higher in the search engines such as Google, Bing or Yahoo. It is a way to get more traffic from people looking for things you offer online by ranking well on these popular search engine results pages (SERPS).

You can think about SEO like word-of-mouth marketing: if someone finds what they are looking for through an SEO friendly site then that person tells their friends about how good the experience was finding it there. This builds trust with new searchers and the search engines . Ask about our SEO tools and premium features.

Building Local Trust with Citations.

Citations are mentions of your business online. They typically consist of the name, address and phone number – abbreviated as NAP. Citations are often listed on social profiles like Facebook but may also be found in any number of niche directories or local business sites like Yelp. Citations serve two purposes: to increase your website’s trustworthiness by showing that others have mentioned you online; and to attract search engine traffic from people

Engaging Users with Interactive Features.

One of the advantages of WordPress is that it offers a vast vault of 3rd party plugins, extensions and widgets that can be used to add interactive features. Examples of these include Google reviews, maps for displaying your location in a visually appealing way and so much more. If you want a feature you can bet one is out there.

Adding Inbound Marketing Strategies.

Inbound Marketing is a type of internet strategy that involves companies and brands building visibility, trust, and authority through content that has value to the customer or prospects. In short: it’s an approach where you create useful content for your customers (instead of interrupting them with advertisements). It relies on the customer coming to you, as opposed to your company going after prospects. There are inbound marketing strategies that work well for B-to-B companies and others for C-to-C (businesses to consumers) businesses. In both cases, it starts with understanding what content your customers want from you and how often they want to see it.

Start by identifying the different customer personas in your market, whether they’re decision-makers for a company or consumers on the lookout for something new and exciting. Then think about what each one of these groups would find helpful from you – such as industry trends research reports, video tutorials, blog posts with advice on making the most of your product, or anything else that would help them.

Driving Traffic Through Paid Advertising.

The downside to this type of marketing strategy is that you have to pay for your ad campaign and there’s no guarantee it will work. However, with a little research and some trial and error, most people should be able to see some sort of return on their investment.

There are two types of paid advertising strategies available, one is banner ads and the other is contextual links. Banner ads can be placed on your website as a way to drive traffic, but they’re usually only effective in serving up new visitors who don’t know anything about you yet. This type of advertisement allows for a quick conversion, but it can be expensive. Contextual links are usually smaller and more profitable because the visitor has already been primed to your site by their search engine query before arriving on your page.

Examples of paid advertising include Pay Per Click (PPC), Social Media Ads, Influencer Marketing, Banner Ads (Google Ad Sence) and Ad Retargeting.

Integrating Chatbots Into The Customer Journey.

Chatbots are software programs that simulate a conversation with human users. Chatbot responses can be programmed to imitate different types of people based on data collected from potential customers who interact with the chatbot. Chatbots can be used to increase customer engagement, make it easier for customers to interact with your company and improve the conversion rate of visitors to a website.

Creating Customised Emails To Improve Conversions.

Customised email marketing is a form of advertising that is custom-tailored to the interests, preferences, or needs of an individual. It involves sending messages about products or services directly to consumers based on information collected from them in previous communications with their company. This can include things such as analyzing customer behaviour patterns and understanding the nature of their interactions with a company. Customised email marketing is an effective way for marketers to connect with customers in a meaningful, personalized and relevant manner.

Maintaining Website Security & Ensuring Data Integrity.

Maintaining website security is a big concern for small business owners, and now more than ever with the recent wave of ransomware attacks. One way to keep your site safe from hackers is by using encryption software like SSL certificates or an encrypted database connection. Make sure all themes and plugins are always updated, consider installing malware detection utilities and firewalls that may help identify attempted unauthorized entry.

Keeping up with Industry Trends.

Keeping up with industry trends is important if your small business wants to stay relevant. You don’t have to be an expert on everything, but you should know what topics are hot and trending right now so that you can produce content about those subjects to satisfy your advanced users.