Is Your Site Secure? – It’s Time To Invest In An SSL Certificate

Website Security

As online shopping reaches its absolute zenith, and with virtually everyone turning to the internet for almost every need, commercial and domestic, there’s the ever-increasing question of website security. With hackers and identity trying their luck at every popular website, and cybercrime only getting bigger, the question of security is getting more and more pressing for consumers and online businesses alike.

With web giant Google perpetually updating and modernising their browsers, the latest updates tighten web security for consumers everywhere, demarcating web pages as either secure or insecure, and their search algorithms increasingly prioritising the websites boasting higher security reputations, and SSL certifications. Essentially the new update necessitates a high level of security for e-commerce sites, or any site that handles sensitive data, as users can root out lesser, insecure sites very easily.

Getting an SSL Certificate can be a very straightforward, if not cheap, step when it comes to getting the level of security necessary for your site and users, but there are also plenty of other steps to undertake when it comes to really nailing the security of your website. With so many updates, and with such a burgeoning focus on online security, you really can’t afford to neglect any element of your website’s security least of all when it comes to getting an SSL Certification.

Importance of Website Security

It’s crucial to always keep your website locked up tight against hackers and online opportunists. A major hacking incident can be a huge embarrassment, not to mention a massive cost and hassle. The biggest risks of hacking is the theft of sensitive data such as customer bank details, other forms of online identity theft and general mischief. If you don’t keep up with your website security, you’re running the risk of all sorts of irritating and costly online hassle.

There are tons of ways and systems for keeping your site secure, such as regularly changed, complex passwords (that you can remember, obviously) and up-to-date software and plugins. You really want to avoid there being any major chinks in your armour, and the best way to do this is with a thorough and effective security plan, with plenty of maneuverability and contingencies. There’s a lot of advice online for setting up and maintaining great website security, so be sure to take advantage of it, and keep your site safe. An SSL certificate is absolutely necessary for any e-commerce site, as well as any site that handles sensitive data of any kind.

Recent Google Chrome Changes

Google is continuing to roll out some big changes with regard to internet security which will potentially affect your websites performance and reduce your visitors, if their changes goes unheeded. Google’s browser Chrome is one of the most popular browsing platforms out there. They’ve recently rolled out a big change that involves a greater focus on site security, featuring a section next to the HTML bar that marks a page as secure or insecure, which can be used by browsers and customers as a red flag or go ahead when entering sensitive data online. This is all part of a move to keep making the internet a better place to shop and do business.

As an e-commerce website, this change should be a major concern. If your site isn’t secure enough to be flagging up as ‘secure’ to browsers and customers that is a huge issue. No one wants to enter their card number or address on a page with a red box marked ‘insecure’ at the top, this could work against you hugely. Getting your site security up to the right level of compliance, and getting an SSL certificate is always going to be the way forward when it comes to giving your customers the level of security they deserve.

As any website, it could definitely be considered worthwhile getting an the necessary levels of security and perhaps an SSL certificate, as it doesn’t always look great to have ‘insecure’ in big red letters at the top of the page! Some of the less internet savvy out there might read that as being more alarming than it actually is, regardless of whether the page actually handles any sensitive data or not. At the end of the day, a website is essentially like a shop front for an online business, and every establishment out there wants their customers to feel safe, protected and comfortable.

If you don’t already have an SSL certificate for your site, it’s high time you invested in one. Not only do SSL certificates provide a certain level of security for you, but your customers as well. While it can be expensive getting the necessary level of security required to safe guard against modern cybercrime, the peace of mind is worth it, especially when compared against the other risks of theft and damage, which could prove disastrously expensive for a small business.

What is an SSL Certificate?

SSL (Secure Sockets Layer) Certificates essentially allows a high standard of encrypted communication between a web browser and a web server. Used by millions of online websites and businesses to prevent sensitive data like usernames, passwords, card details, etc. from being stolen or tampered with by hackers, identity thieves and other online criminals. It does this by both authenticating the intended servers, and providing high quality encryption for the data being transmitted. This means users will know they’re not on a bogus site.

While it can be expensive getting your SSL certificate sorted, it could definitely end up paying for itself many times over. There are many different levels of SSL certificate security and validation, meaning you’ll be able to find the right level of security for your site with little to no hassle, whether you’re a huge online e-commerce store, or a smaller website.

Any website that handles any of the following should really be utilising an SSL certificate; logins and passwords, financial information, personal data, proprietary information, legal documents and contracts, client lists or medical records. If you’re interacting with any of that sort of information on a regular basis online, you need an SSL certificate. You can get a quality trustworthy SSL certificate from a CA (certified authority), as well as certain web domain hosting sites or domain name registrars.

Chris Wright
Chris Wright
Managing Director of Nettonic Ltd a Bedford based digital marketing company specialising in helping businesses to improve their online brand awareness. Linkedin

1 Comment

  1. Ravi Roshan Jaiswal says:

    Hey Chris,

    A complete guide on how the security of your site is important?

    Secured Socket Layers(SSL) Certificate has become the most trustworthy and important security layer of your site. It’s a form of security for every sites to handle every sensitive information belongs to your site like customer names, address, phone number and credit card number. It plays important role to create a secure connection between the user to server.

    I must recommend to every site for SSL Certificate to secure their site. It’s encrypted communication service between web browser and web server works great to your security of site.

    Thanks for the informative post.
    Keep posting such informative knowledge.
    – Ravi.

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